ICHIKOKUDO LAUNCHED IN THE GARDEN CITY
August 2018, Zensho Group launches first ICHIKOKUDO outlet at Suntec City in Singapore
Zensho recently launched their very first ICHIKOKUDO Ramen outlet at Tower 1 Suntec City in Singapore. Ichikokudo is a fresh new Hokkaido seafood ramen brand designed for families and friends and is aiming to be fully Halal. The branding, customer experience concept and pilot store ‘design and oversight’ were managed by the team at SPARK to ensure the brand was launched into the market successfully.
The store features an open kitchen and noodle bar at the front right next to the passing traffic, sunken tatami style seating for more intimate dining with friends and family and a communal noodle table.
Zensho plans to roll out further stores in Singapore and other markets they operate in across the globe. More information to follow.
See the full project case study here
SPARK is a Singapore based retail design specialist, delivering unique and effective retail design solutions for its clients across the Asia Pacific Region.