VW Open Home Activation–Design by SPARK

This work was produced by SPARK before the company’s problems. Every time this type of scandal unfolds we realise how cheap talk really is. It’s a long road ahead for VW to regain the lost trust but the only way ahead will be through actions rather than words.

A traveling modular road show package developed around a ‘open home’ concept familiar around asia, bringing the VW brand to the people.

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